Privacy Policy for

Effective Date: Jan 1, 2016


We at are committed to protecting and respecting your privacy. is owned and operated by Kaizen Athena, LLC, a California limited liability company (the “Company,” “we” or “us”).  This Privacy Policy applies to both our website and our membership service.

This Privacy Policy (together with our Terms of Service) sets out the basis on which any Personal Information we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your Personal Information and how we will treat it. By visiting the website you are accepting and consenting to the practices described in this Privacy Policy.



Personal Information” refers to any information that you voluntarily submit to us and that identifies you personally, including contact information, such as your name, e-mail address, address, phone number, and other information about yourself or your business. Personal Information can also include information about any transactions, both free and paid, that you enter into on the website, and information about you that is available on the internet, such as but not limited to Facebook, LinkedIn, Twitter and Google, or publicly available information that we acquire from service providers.

Navigational Information” refers to information about your computer and your visits to this website such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.


Collection of Information

We collect Personal Information from you when you register on our website, order products or services, or when you subscribe to our email list. You may, however, visit our website as an anonymous guest. We do collect Navigational Information on all users of our website for the purposes described below


Use of Information

Any Personal Information we collect from you may be used in one of the following ways:

  • To personalize your experience (your information helps us to better respond to your individual needs);
  • To carry out our obligations arising from any contracts entered into between you and us and to provide you with the information, products and services that you request from us;
  • To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you);
  • To allow you to participate in interactive features of our website;
  • To provide you with information about other products and services we offer that are similar to those that you have already purchased or inquired about, or that you may be interested in;
  • To notify you about changes to our service;
  • To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs); and
  • To administer surveys or any other website feature.

We use Navigational Information to operate and improve the website and the membership service.  We may also use Navigational Information alone or in combination with Personal Information to provide you with personalized information about

We may share data with trusted partners to contact you based on your request to receive such communications, help us perform statistical analysis, or provide customer support. Such third parties are prohibited from using your Personal Information except for these purposes, and they are required to maintain the confidentiality of your information.


Orders & Credit Card Information

When you purchase products or services from us, we request information from you on our order form. To place an order, you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date). This information is used for billing purposes and to fulfill your orders. If we have trouble processing an order, we will use this information to contact you.

If you give us credit card information, we use it to check your financial qualifications and collect payment from you. We use a third-party service provider to manage credit card processing. This service provider is not permitted to store, retain, or use information you provide except for the sole purpose of credit card processing on our behalf.  The service provider is responsible for encrypting your information using Secure Socket Layer (SSL) protocol.


Use of Cookies

We do use “cookies” on this website.  A cookie is a piece of data stored on your computer’s hard drive to help us improve your access to our website and identify repeat visitors. For instance, when we use a cookie to identify you, you would not have to enter in your user name more than once, thereby saving time while on our website. Cookies can also enable us to track and target the interests of our users to enhance their experience on our website. Usage of a cookie is in no way linked to any personally identifiable information on our website.

We keep track of the website and pages you visit, in order to determine what portion of the website or membership service is the most popular or most used. This data is used to deliver customized content and promotions within the website or membership service to customers whose behavior indicates that they are interested in a particular subject area.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. However, if you choose to decline cookies, you may not be able to fully experience the interactive features of the website or the membership services.

The use of cookies and web beacons by any tracking utility company is not covered by this Privacy Policy.  We do not have access or control over these third party tracking technologies, for example, Google Analytics, which is covered later in this Privacy Policy.

Google Analytics

We use a tool called “Google Analytics” to collect information about use of this website. Google Analytics collects information such as how often users visit this website, what pages they visit, what time of day they visit the website, and what other sites they used prior to coming to this website. We use the information we get from Google Analytics only to improve this website. Google Analytics collects only the IP address assigned to you on the date you visit this website, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with your Personal Information. Although Google Analytics plants a permanent cookie on your web browser to identify you as a unique user the next time you visit this website, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to this website is restricted by the Google Analytics Terms of Use and the Google Privacy Policy.


Security of Your Personal Information

We use a variety of security technologies and procedures to help protect your Personal Information from unauthorized access, use or disclosure. We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure.


Disclosure of Information to Outside Parties

We never sell, trade, or otherwise transfer to outside parties your Personal Information.

This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep your Personal Information confidential.

We may also release your Personal Information when we believe release is appropriate to comply with the law, enforce our website policies, or protect ours or others rights, property, or safety.

We may share aggregated demographic information with outside parties such as affiliates, partners or advertisers. This aggregated demographic information is not linked to any Personal Information that can identify any individual person.


Third Party Links

Occasionally, at our discretion, we may provide links to third party products or services on our website. We do not control, and are not responsible for, the content or practices of these third party websites.  These third party websites have their own separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked websites. Nonetheless, we seek to protect the integrity of our website and welcome any feedback about these third party websites.


Social Media Features

Our website may include social media features, such as the Facebook Like button or interactive mini-programs that run on our website. These features may collect your IP address, which page you are visiting on our website, and may set a cookie to enable the feature to function properly. Any such social media features are either hosted by a third party or hosted directly on our website. This Privacy Policy does not apply to these features.  Your interactions with these features are governed by the privacy policy and other policies of the companies providing them.


International Transfer of Information

To facilitate our global operations, we may transfer and access Personal Information from around the world. This Privacy Policy shall apply even if we transfer Personal Information to other countries.


Retention of Personal Information

We retain Personal Information that you provide us as long as we consider it potentially useful in contacting you about our services or your membership, and then we securely delete the information. We will delete this information from the servers at an earlier date if you so request, as described in “Opting Out and Unsubscribing” below.


Opting Out and Unsubscribing

If you provide us with your Personal Information, you have the following rights with respect to that information:

  • To review the information that you have supplied to us;
  • To request that we correct any errors, outdated information, or omissions;
  • To request that your user information be removed from any solicitation list that we use;
  • To request that your user information not be used to contact you; and
  • To request that your user information be deleted from our records.

To exercise any of these rights, please contact us at  We will promptly change, correct, or delete your information and confirm the action we have taken.

However, please note that you cannot opt out of receiving transactional emails related to your account with us or the membership service.

Our emails to you will also include a link to unsubscribe at the bottom of each email.


Changes to Privacy Policy

Because our website is an evolving medium, we may need to change our Privacy Policy at some point in the future, in which case we will post the updated Privacy Policy on this website and update the Effective Date of the policy to reflect the date of the changes. You should periodically check this page to review the then-current Privacy Policy. Your continued use of this website after any change in this Privacy Policy will constitute your acceptance of such change.

If we make any material change to the Privacy Policy, we will notify you by sending out an email notice that the Privacy Policy has been updated, if we have your email address. Your continued use of the website, the membership service, and/or continued provision of Personal Information to us will be subject to the terms of the then-current Privacy Policy.


California Online Privacy Protection Act Compliance

Because we value your privacy we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your Personal Information to outside parties without your consent.


California’s Children Online Privacy Protection Act (COPPA)

We comply with the requirements of California’s Children Online Privacy Protection Act (COPPA).  We do not specifically market to children under the age of 13; our website, products and services are all directed to people who are at least 13 years old or older.  We do not knowingly collect any information from anyone under 13 years of age.


Customer Service

If you have questions or comments regarding the Company, the website, its Privacy Policy or any of its products or services, please email us at


Business Address

Kaizen Athena, LLC

2213 1/2 San Pablo Ave, Unit A

Berkeley, CA 94702



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